Job Details:
Job Title: Amazon PPC Internship
Opening: 01 (Immediate Joiner)
Stipend: As per market standard
Timings: US Shift – 5 pm to 2 am IST (Drop Facility Available)
Monday – Friday (5 days working)
Company Overview:
Sellryt is an e-commerce solutions provider that specializes in helping businesses succeed on Amazon and other online marketplaces. The company offers a range of services, including product listing optimization, inventory management, and marketing automation. With a team of experienced professionals and a proven track record of success, Sellryt is committed to helping its clients grow and thrive in the competitive world of e-commerce.
Job Overview:
Join our dynamic PPC team as a motivated and detail-oriented Amazon PPC Intern. This internship provides a distinctive chance to immerse yourself in the world of managing and optimizing Amazon Pay-Per-Click (PPC) campaigns. As an Amazon PPC Intern, you’ll collaborate closely with our seasoned ppc experts to amplify traffic, boost sales, and elevate our brand’s presence on the Amazon platform.
Scope of Work:
Keyword Research:
Conduct thorough keyword research to uncover impactful and relevant keywords for our Amazon PPC campaigns.
Analyze keyword performance and trends to refine targeting strategies.
Reporting:
Generate insightful reports showcasing campaign performance, key metrics, and actionable recommendations.
Assist in interpreting data to uncover optimization opportunities and inform strategic decisions.
Data Management:
Organize and maintain campaign data, ensuring accuracy and accessibility.
Collaborate with the team to enhance data management processes for increased efficiency.
Campaign Creation:
Contribute to the creation of compelling and effective Amazon PPC campaigns.
Collaborate with cross-functional teams to develop engaging ad copy and visuals that resonate with our target audience.
Campaign Optimization:
Monitor and analyze campaign performance, identifying areas for enhancement and implementing data-driven optimizations.
Participate in A/B testing of various campaign elements to continually improve performance.
Competitor Research:
Conduct comprehensive research on competitors’ strategies and tactics within the Amazon marketplace.
Extract insights to refine our own campaign approaches and maintain a competitive edge.
Category Research:
Explore and understand different product categories on Amazon to inform campaign targeting and optimization strategies.
Campaign Planning:
Collaborate on the strategic planning of Amazon PPC campaigns, aligning with overall marketing goals and trends.
Retail Readiness:
Support efforts to ensure products are well-positioned and optimized for success within the Amazon retail landscape.
Requirements:
- Currently pursuing a degree in Digital Marketing, Advertising or a related field.
- Enthusiasm for digital marketing, e-commerce, and a keen interest in the intricacies of Amazon’s ecosystem.
- Basic understanding of pay-per-click advertising concepts and strategies.
- Proficiency in data analysis using tools like Microsoft Excel or Google Sheets.
- Strong written and verbal communication skills.
- Exceptional attention to detail and organizational abilities.
- Proactive problem-solving skills and an eagerness to learn in a dynamic environment.
- Familiarity with Amazon Seller Central and Amazon Advertising is advantageous.
- Prior exposure to analytics tools (e.g., Google Analytics) is a plus.
- Previous coursework, projects, or internships related to digital marketing is desirable.
Duration:
This internship opportunity spans 3 months, with the potential for extension based on performance and business needs.