Amazon currently is the largest eCommerce platform, and its enormity proves to be highly beneficial for brands as the demand for all kinds of products is evergreen. But a high demand alone isn’t enough to rapidly sell out the stock; your products need to reach potential buyers first. Higher visibility can lead to better ROI …
Seller Guide: Amazon PPC Strategies and Marketing Ideas for 2022 Read More »
PPC management on Amazon may seem like a child’s play, but it isn’t. When a campaign is not executed correctly, it can lead to a negative ROI, wasting the money you invested. A prime example of that can be seen in the frustrating cycle where a low number of impressions and low-click keywords generate poor …
A 101 Guide to Fixing Low-Impression, Low-Click Keywords In Amazon PPC Read More »
Visuals are incredibly vital in the advertising space. Did you know that, on average, people remember only 20% of what they read and 10% of what they hear compared to 80% of what they see. Amazon Sponsored Display has launched an option to use custom product images in your campaign. You can now choose between …
Amazon Sponsored Display Launches Custom Product Image Creative Read More »
It seems like Amazon is taking notes from Facebook, Instagram, and TikTok, which are social media platforms turned online marketplaces because Amazon Posts has a look and feel of social media posts. However, it acts as a medium to drive brand discovery, product marketing, and customer engagement. Read on to learn how to launch and …
Amazon Posts: Exactly What You Need To Simplify Promotion And Brand Discovery Read More »
When customers search for a product on Amazon, the first thing they notice is a heading that appears at the top of each product page. This is known as the product title. It describes the product to help shoppers figure out if that product is right for them. The product title plays a significant role …
5 Amazon Product Title Optimization Tips to Increase PPC Clickthrough Read More »
Among the various unique ways of advertising provided by Amazon to sellers and vendors doing business on its vast shopping platform, Amazon Sponsored Brands is a standout. By allowing you to turn the spotlight on your brand, it helps drive awareness, consideration, and loyalty for your online selling business. Read on for everything you need …
Indexation is the process of Amazon’s algorithm for understanding what exactly your product is and which searches to display your product ads and listings on. Ensuring your listings are properly indexed for the highest traffic and most relevant keywords is essential for both Amazon PPC optimization and organic performance on Amazon. Despite what some sellers …
The significance of Indexation for Successful Amazon PPC Campaign Read More »
While registering as a seller and setting up an Amazon store is a simple process, gaining the desired exposure takes time. With many sellers competing to sell similar products, it’s quite tough to gain the right exposure necessary to generate sales. Your best bet to sell your product on Amazon as fast as possible is, …
Enhance Your Visibility and Sales with Amazon Sponsored Products Ads Read More »
Amazon is one of the major e-commerce platforms in the world. To grow your brand and bring better revenue on the platform, you have to make your brand stand out and elevate above your competitors. You may use creative copies, descriptive titles, attention-grabbing images, and listing optimization techniques to this end. But, sometimes, this might …
When it comes to enhancing your business online, one cannot neglect the importance of Amazon PPC services. Using Amazon marketing services ensures speedy growth in the sales of your products, and lets you monitor your progress. There are a plethora of advertising services that can get you excited, such as creating campaigns, group ads, etc. …
How you can use Amazon Advertising Bulk Operations Read More »