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Maximizing Your Amazon Advertising ROI with Sponsored Brand Ads

If you’re an Amazon seller, you’re probably always on the lookout for ways to increase your brand visibility and drive more sales. One effective tool for achieving this is Sponsored Brand Ads, which can help you get your products in front of a larger audience and increase your revenue. In this blog post, we’ll take …

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Amazon vs. Walmart

Amazon vs. Walmart: What is the Best Place to Sell in 2023

While the worldwide pandemic has made the state of offline retail stores take a turn for the worse since 2020, the scenario has been completely opposite for Ecommerce, however! With stores and marketplaces shutting down, more and more people have turned towards buying their essentials and not-so-essentials online, and due to the convenience that online …

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How Can Facebook Ads Help Amazon Sellers with Sales And Brand Recognition?

Amazon provides sellers with effective marketing tools that showcase their products and services to millions of possible buyers. Even if you as a seller have just launched your product this morning, Sponsored Ads on Amazon can get your products listed on the front page of search results before bedtime. While the use of Sponsored ads, …

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Seller Guide: Amazon PPC Strategies and Marketing Ideas for 2022

Amazon currently is the largest eCommerce platform, and its enormity proves to be highly beneficial for brands as the demand for all kinds of products is evergreen. But a high demand alone isn’t enough to rapidly sell out the stock; your products need to reach potential buyers first. Higher visibility can lead to better ROI …

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4 Prime Amazon Sponsored Ads Trends to Follow in 2022

Amazon Ads have significantly changed over the years. On analyzing the current pace, it seems like 2022 won’t be an exception. Advertisement placements on amazon undergo a crazy competition. To tackle the increasing demand and competition, Amazon releases more and more features to ensure that new placements are available for advertisers. Based on Amazon’s previous …

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A 101 Guide to Fixing Low-Impression, Low-Click Keywords In Amazon PPC

PPC management on Amazon may seem like a child’s play, but it isn’t. When a campaign is not executed correctly, it can lead to a negative ROI, wasting the money you invested. A prime example of that can be seen in the frustrating cycle where a low number of impressions and low-click keywords generate poor …

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8 Ideas to Attract Last-Minute Holiday Shoppers on Amazon

Holiday shoppers on Amazon can be divided into 4 basic categories: shoppers who plan their purchases early, shoppers who shop steadily, shoppers who wait for Black Friday and Cyber Monday, and shoppers who procrastinate till the last minute. Well, now that the early birds have gotten their pick, steady ones are wrapping up, and the Black …

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Amazon Sponsored Display Launches Custom Product Image Creative

Visuals are incredibly vital in the advertising space. Did you know that, on average, people remember only 20% of what they read and 10% of what they hear compared to 80% of what they see. Amazon Sponsored Display has launched an option to use custom product images in your campaign. You can now choose between …

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8 Effective Amazon PPC Bid Strategies for Black Friday

November marks the arrival of winter, and Black Friday continues to hold a strong position in terms of sales. Thus, it is essential to plan and execute effective sales strategies during this period to have an edge over others in profit-making. Amazon PPC Strategies are, therefore, important for sellers to earn big bucks! There are …

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6 Latest Tips to Improve Amazon Sales on Black Friday and Cyber Monday

With the festive season around the corner, sellers worldwide are prepping their businesses to generate the optimum sales figures for Black Friday and Cyber Monday holiday sales. Customers have been increasingly doing more of their shopping at small and medium-sized businesses (SMBs) in the past few years. In 2020, independent SMBs selling on Amazon increased …

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